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RAW format is often a proprietary format of a particular camera make. RAW files hold all the RAW data captured by the camera. Unlike conventional photography where light is exposed against film with a specific chemical formulation to provide deep saturation or soft skin tones that would otherwise be automatically applied based on the type of film used, RAW digital files contain raw data that is uninterpreted and unaltered. RAW files in their simplest description can be thought of as digital negatives. They are a pre-production starting point.